Better Sour
Social Media Services
We new the vibe had to be just right for this Gen Z-approved gummy brand: bold, vibrant, and full of sour-loving personality. Our mission? Bring the flavor and the fun to every scroll.
We crafted a strategy rooted in storytelling and supported by growth tactics that helped build an engaged (and very emoji-savvy) community. From moody aesthetic reels to hype-worthy giveaway drops, we made sour culture sweetly irresistible.
Calendars, Copywriting + Posting
Growth & Engagement
Community Management
Giveaways & Brand Partnerships
Social Strategy
Reporting
Content Services
Better Sour is the perfect mix of edgy and inclusive—so our content had to hit that same high note. We delivered clean studio photography, UGC-style videos, animated assets, and scroll-stopping carousels that spotlighted Better Sour’s globally inspired flavors.
From launch teasers to Amazon promos, every piece of content was as bold as the candy itself.
Creative Direction
Studio Photography
UGC Style Photo
UGC Style Video
Graphics
Animation
Strategy
Other Services
Whether we were coordinating Disney-approved content for Moana 2 or rolling out an influencer campaign with a sour candy twist, we made sure every touchpoint brought Better Sour’s story to life.
Email flows, licensing approvals, collab giveaways—you name it, we handled it with flavor and flair.
Influencer Marketing
Disney License Coordination
Product Launches
Email Campaigns